G HOTEL VEGAS
A boutique hotel that captures the spirit of Notting Hill—elegant, understated, and effortlessly local.
With a postcode that speaks for itself, the property blends thoughtful design, comfort, and character in
perfect balance.
SERVICE: REVENUE MANAGEMENT
YEAR: 2025
Henderson, NV 89011, United States
ASSET PROFILE
G Hotel Henderson is a newly reimagined boutique property located in Henderson, just outside Las Vegas. Once a classic roadside motel, it has been transformed into a clean, modern hotel catering to design-conscious, value-savvy travelers. Its location offers easy access to both downtown Vegas and local desert attractions—making it a strategic asset in an under-served micro-market.
STRATEGIC APPROACH
From day one, our focus was on shaping G Hotel’s identity as a clean, high-quality newcomer in the greater Vegas market. As part of the project from go-live, we built visibility, reputation, and commercial presence from the ground up.
PERFORMANCE IMPACT
G Hotel quickly established a strong presence in the market, with brand recognition and commercial traction building steadily from launch. Strategic pricing and seamless systems enabled the hotel to drive both demand and revenue in its first full year of operation.
“Launching a hotel from scratch is no small task, but having Rockenue on board from day one made all the difference. They brought clarity, strategy, and real results—turning an idea into a successful, functioning business.”
Gavriel,
Founder, G Hotel Henderson